Puneet Ramchandani
Co-founder · Niaash, 2021
NIAASH / 2021
Our story, woven into yours.
In 2021, Puneet Ramchandani and Vikas Jetwani founded Niaash. That year marked the beginning of a brand whose work sits between two worlds: the freedom to imagine something beautiful and the care it takes to make it.
Fabric brings those worlds together. A pattern gives it personality. Its texture and movement give it character. In someone’s hands, it becomes a dress, a collection, a favourite corner of a home—or the first product of a new business.
This is what makes the work meaningful to us. Every fabric we print is a beginning for someone else.
From Poland, with room for your imagination.
At Niaash, we work with digital pigment and sublimation printing, bringing artwork to natural and polyester fabrics. Some projects begin with a customer’s original design. Others begin with a discovery in our pattern library.
From there, imagination meets considered choices: the right material for the purpose, the details of the artwork and the preparation needed for production. These conversations help turn a creative idea into a project with direction.
NIAASH / TEAM
The people who bring it together.
Niaash began with two founders, but its story belongs to a wider team. Behind each project are people who prepare, print, check and help customers along the way. Their knowledge, care and everyday effort turn individual ideas into shared achievements.
As we grow, we want to keep that personal connection—within our team and with the people who choose to create with us.
A brand grows through the people who choose it.
Our ambition is to build relationships that last beyond a single order. To be part of the first sample, the next collection and the ideas that follow. To grow alongside customers who put their own time, hopes and names into what they make.
Niaash began with Puneet and Vikas in 2021. Its story continues wherever our fabrics go—and in what you choose to create with them.
NIAASH / 2021
The people behind Niaash
Puneet Ramchandani & Vikas Jetwani · Founders, Niaash
Vikas Jetwani
Co-founder · Niaash, 2021